1. Data Controller

Relier AB is the data controller responsible for the processing of your personal data. Please contact us if you have any questions:

Relier AB
Email: [email protected]
Company registration number: 556778-1900

2. What data do we collect?

We collect personal data that you provide to us voluntarily, for example via contact forms, email or when signing contracts, as well as data generated automatically when you visit our website.

This may include:

• Name, email address, telephone number and company details
• IP address and technical device and browser information
• Behavioural data from the website (via Google Analytics)

3. Why do we process your data?

We process your personal data for the following purposes:

Purpose	Legal basis
Handling enquiries and customer communications	Legitimate interest / Contract
Entering into and performing contracts	Contract
Sending relevant marketing to existing contacts	Legitimate interest
Analysing traffic and improving the website	Legitimate interest / Consent
Display targeted advertising	Consent

4. How long do we retain the data?

We retain your data for as long as necessary for the purpose for which it was collected, or for as long as we are required to do so by law. Data related to business relationships is normally retained for up to 7 years in accordance with the Accounting Act.

5. Do we share your data?

We may share your data with:

• Google LLC – for web analytics (Google Analytics) and advertising (Google Ads)
• Meta Platforms Inc. – for marketing via Facebook/Instagram
• Subcontractors and system providers who help us run our business

All third parties are bound by confidentiality agreements and process data in accordance with the GDPR. Some data transfers may take place to countries outside the EU/EEA; in such cases, we ensure appropriate safeguards are in place (e.g. the EU’s Standard Contractual Clauses).

6. Your rights

Under the GDPR, you have the right to:

• Access the data we process about you
• Request the rectification of inaccurate data
• Request erasure (“the right to be forgotten”)
• Object to processing based on legitimate interest
• Request restriction of processing
• Receive your data in a machine-readable format (data portability)
• Withdraw consent at any time, without affecting previous processing

Contact us at [email protected] to exercise your rights. You also have the right to lodge a complaint with the Swedish Data Protection Authority (IMY) at imy.se.

7. Security

We take technical and organisational measures to protect your personal data against unauthorised access, loss or manipulation.

8. Changes to the policy

We may update this policy. The latest version is always published on our website. In the event of significant changes, we will inform you via email or a clear notice on the site.